Web Development
What a custom website really costs, how to brief an agency so you get what you asked for, WordPress versus Webflow versus Wix, and building for B2B.
Latest writing.
Commerce, conversion, product and design, written by the people doing the work.
B2B commerce is not B2C with a login: what actually changes
What genuinely changes in a B2B commerce build: account structure, resolved pricing, the order workflow, punchout and ERP integration, and what to build first to earn…
Five signs your website is costing you business
Five quiet signs that a website has stopped earning, how to check every one of them in an afternoon with no tools, what each one costs,…
How to brief a web development agency (with a template)
A nine-section website brief template, why a budget range helps you, the five details that make quotes comparable, what not to include, and how to read…
WordPress vs Webflow vs Wix for a growing business
A neutral comparison of WordPress, Webflow and Wix: what each genuinely wins on, where each hurts, the content-model test that settles it, lock-in, and three-year cost.
What a custom website actually costs in 2026
The three tiers of website project, the nine lines on every quote, what genuinely moves the number, what a cheap quote quietly removes, and the three-year…
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